
TikTok Ads Tracking Just Got Smarter With Aimerce
Aimerce now supports TikTok Pixel and Events API so you can send clean reliable server side data to TikTok Ads in just a few clicks.

Navigating Global Tariffs: An Actionable Guide for U.S. Brands
Tariffs and trade policies are evolving on a daily basis, creating cost challenges for brands.
Do I need a third-party attribution tool?
Your Meta data looks off. Is it tracking or attribution?
Meta's Health Data Restrictions: What Works (From Someone Who’s Actually Fixing This)
You don't have to lose your conversion tracking. Here's the custom events strategy that's working for 20+ health brands right now (while others are getting flagged)
TikTok Ads Tracking Just Got Smarter With Aimerce
Aimerce now supports TikTok Pixel and Events API so you can send clean reliable server side data to TikTok Ads in just a few clicks.
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If you're using Shop Pay, you're probably destroying your ROAS without knowing it
If you've been wondering why your ad campaigns aren't scaling despite showing purchases in your dashboard, this could be why.I keep seeing the same critical issue destroying ROAS across Shopify stores - especially if your customers are using Shop Pay, Apple Pay, or PayPal.

Why are we still using Google Tag Manager, when we can use 1-click install apps?
I recently partnered with Sabir Semerkant on his well known Rapid2x program. In one of the workshops, Sabir instructed the class to remove Google Tag Manager. I fully agree with this decision, from a technical point of view.
