Realizing that a lot of people don't set this up properly and it has major impacts on their Google Ads conversions accuracy. I want to help you get this right.
You don't have to lose your conversion tracking. Here's the custom events strategy that's working for 20+ health brands right now (while others are getting flagged)
Your ROAS isn't broken - you're just double-counting customers. Let me show you how to fix your tracking and uncover your true acquisition costs.
New Meta custom events setup for January 2025
Clearly explained.