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What’s Up With Smart Data Protection on Shopify?

Jan 19, 2026

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3 min read

What’s Up With Smart Data Protection on Shopify?

Recently, a decent number of customers emailed me about this change from Shopify - “Smart Data Protection”.

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
What the Heck Was Going on With LPV on Meta Ads?

Jan 16, 2026

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5 min read

What the Heck Was Going on With LPV on Meta Ads?

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
Ads Manager Is More Powerful Than You Know

Jan 12, 2026

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5 min read

Ads Manager Is More Powerful Than You Know

Small announcement:🗽🗽🗽If you're coming in town in NYC this week for NRF. Hit Yiqi up. I'll also be been there at the Javits Center.

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
Aimerce Year In Review by Yiqi

Dec 30, 2025

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4 min read

Aimerce Year In Review by Yiqi

Yiqi writing from New York. This is the final newsletter of the year. I would like to take a moment to appreciate all of your support and do a year-in-review with all of you.

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
🟡 Now live: Klaviyo Image Audit

Dec 16, 2025

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6 min read

🟡 Now live: Klaviyo Image Audit

Reveal problems in your flows within seconds.

David Wardenga
David Wardenga
BFCM Klaviyo Last Minute Segmentation

Nov 26, 2025

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4 min read

BFCM Klaviyo Last Minute Segmentation

David Wardenga
David Wardenga
The Ultimate 2025 tactical last-minute BFCM checkup

Nov 24, 2025

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5 min read

The Ultimate 2025 tactical last-minute BFCM checkup

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
BFCM Klaviyo Practical Hacks

Nov 20, 2025

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7 min read

BFCM Klaviyo Practical Hacks

6 small changes that can make a big difference.

David Wardenga
David Wardenga
The Ultimate 2025 Meta Ads Targeting Strategy

Nov 18, 2025

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7 min read

The Ultimate 2025 Meta Ads Targeting Strategy

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
The Ultimate 2025 BFCM Early Launch Strategy (+NYC event)

Nov 13, 2025

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7 min read

The Ultimate 2025 BFCM Early Launch Strategy (+NYC event)

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
BFCM SMS Playbook

Nov 11, 2025

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4 min read

BFCM SMS Playbook

How to use SMS for BFCM - without burning cash.

David Wardenga
David Wardenga
The Ultimate 2025 BFCM Pixel Tracking & Attribution Setup

Nov 7, 2025

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8 min read

The Ultimate 2025 BFCM Pixel Tracking & Attribution Setup

Yiqi Wu (Aimerce.ai)
Yiqi Wu (Aimerce.ai)
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Inside DTC Marketing Tech

Inside DTC Marketing Tech

Demystifying digital marketing technology for DTC eCommerce brands.

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